As marketers, it’s no surprise that short-form video dominated as the top-performing content format in 2024. With video content taking the lead over text-heavy formats — from live streams and YouTube videos to Instagram Stories — incorporating in-stream video ads into your strategy is no longer optional; it’s essential. You...
SEO in 2025 feels overwhelming, but strategic approaches still deliver results. This guide reveals the tactics keeping successful marketers visible in today's evolving search landscape. Many teams are struggling to adapt. After consulting dozens of marketers this quarter, one truth emerged: traditional SEO methods no longer work as they once did. Whether...
In 2025, small businesses will have a golden opportunity to thrive online through strategic content marketing. At Engage Coders, we’ve delivered over 500 projects, helping startups, e-commerce brands, and enterprises unlock measurable growth with tailored digital solutions. This guide distils that experience into a practical, step-by-step roadmap for small business...
With over 2 billion active users each month and tools like shoppable posts, Instagram presents a huge opportunity for businesses across industries. That said, unless you’re already a well-known brand, trying to grow Instagram followers can feel like an uphill climb. The key to social media growth on Instagram...
Imagine a marketing automation SaaS bleeding cash—$200 cost-per-acquisition (CPA), barely 10 trial sign-ups a month, and a team ready to throw in the towel. That’s where Engage Coders stepped in. Six months later, we’d slashed CPA by 40%, boosted sign-ups by 25%, and doubled their ROI. How? By zeroing in...
AI is everywhere—pumping out ads, writing blogs, promising to make your business a digital juggernaut overnight. But here’s the question no one’s asking loud enough: Is it really better than the messy, stubborn, brilliant humans behind the screens? I’ve spent eight years wrestling with websites, apps, and marketing campaigns—some...
With the rise of AI-powered search, search engines are evolving beyond simple information retrieval. Instead of directing users to web pages, they now provide immediate answers, reshaping search behavior and challenging traditional SEO strategies. This transformation is fueled by generative AI, conversational search, and deep research capabilities, making Google Search...
Want to share someone else’s post on your Instagram? You're not alone! Many people and brands love reposting content from other users. It’s a simple way to show support, build community, and keep your Instagram feed interesting. Reposting is often used to share user-generated content like customer...
