Like it or not, we're all at the mercy of Google’s ranking systems. These systems reward some sites with high rankings and wipe others off the search results overnight. It's not all doom and gloom, though. Google provides fairly detailed guidelines about the type of content it’s looking for: helpful...
The digital winds have shifted once again. If you’re a lifestyle, recipe, or travel blogger, 2025 has ushered in a new wave of challenges—and opportunities. With the AI search landscape evolving at breakneck speed, and with Google’s AI Mode changing how search results are displayed, it's clear: the old playbook...
Survey highlights how AI in SEO revolutionizes ecommerce SEO workflows, driving gains in content production, conversion strategies, and search optimization. Aleyda Solis’ SEOFOMO released a survey of ecommerce SEO professionals and store owners, showcasing diverse applications of AI in SEO. The findings reflect both established SEO trends 2025...
Google’s John Mueller provided a pragmatic evaluation of LLMs.txt, likening its utility to the outdated keywords meta tag. Google Confirms LLMs.Txt Comparable To Keywords Meta Tag for SEO Insights John Mueller from Google addressed a query regarding LLMs.txt, a suggested framework designed to present website content to AI agents....
Google is making a big change to how its domains are structured. All Google domains that are country-specific will soon automatically redirect to Google.com. Even though this affects Google’s domain setup, Google has assured that it won’t change how international SEO works for websites.
A new study looked at how AI search tools give credit to different types of content. It found that product-related content shows up the most, making up between 46% and 70% of all sources used. This gives helpful tips to marketers about how to create content for AI search. The study,...
Competitive analysis is an important part of any business plan, whether you're a small business or competing with big brands. It helps you understand where your brand stands in the market, what your competitors are doing right or wrong, and where your business can grow. In this article, we’ll guide you...
Keyword research remains one of the few constants in the ever-changing world of SEO. No matter how often Google updates its algorithm, finding and targeting the right keywords is still at the core of any successful content strategy. As inbound marketers, we know how important it is to...
Google is now asking its quality reviewers to look out for pages where the main content was made using automated tools or generative AI. These pages are often rated as the lowest quality. This information was shared by John Mueller, Google’s Senior Search Analyst, during an event in Madrid. Aleyda...
When you hear the word agent, do you picture a real estate agent, an FBI operative, or maybe an insurance representative? Beyond these familiar roles lies a new generation of agents—powered by artificial intelligence—that don’t just assist, but act independently to accomplish goals. Imagine a world where intelligent technology could...
