Artificial Intelligence (AI)

Reactive PR & AI: How to Capitalize on Trending Topics Faster

The landscape of digital PR has never moved faster—and it shows no signs of slowing down. As news cycles compress and audience attention spans shrink, only one truth remains: brands that leverage technology to outpace the cycle will win. Those who don't? They’ll be buried beneath it. The rise of

Read more...
AI Search Study

AI Search Study: Product Content Makes Up 70% Of Citations

A new AI search citations study conducted by XFunnel looked at how AI search tools cite sources and give credit to different types of content. It found that product content for AI search shows up the most, making up between 46% and 70% of all sources used across platforms like...

Read more...
Autonomous Agents in Action

Autonomous Agents in Action: How AI Agents Improve Customer Experience & Solve Business Challenges

When you hear the word agent, do you picture a real estate agent, an FBI operative, or maybe an insurance representative? Beyond these familiar roles lies a new generation of agents—powered by artificial intelligence—that don’t just assist, but act independently to accomplish goals. Imagine a world where intelligent technology could...

Read more...
7 Smart Ways to Write Better Content with AI

7 Smart Ways to Write Better Content with AI!

If we publish content, using artificial intelligence isn't just an option—it’s necessary. Think of it like this: telling a writer not to use AI is like telling a carpenter not to use a drill. Sure, the job can be done without it, but why make things more complicated than they need...

Read more...
How to Humanize AI Content So It Will Rank

How to Humanize AI Content So It Will Rank, Engage, and Get Shared in 2025

AI-generated content is everywhere, but does it always feel natural? Sometimes, AI-written text sounds robotic, lacks personality, or just doesn’t connect with readers. While AI helps create content quickly, it often misses the warmth and emotion that make writing engaging. That’s why humanizing AI content is so important—it makes your...

Read more...