Digital marketing can feel like throwing darts in the dark—plenty of options, not enough clarity. For small businesses and startups, every dollar counts, yet the path to growth often gets buried under buzzwords and bad bets. With over eight years in the trenches and 500+ projects under my belt, I’ve...
In the world of digital marketing, professionals are constantly seeking ways to enhance their expertise and stay ahead of the curve. A popular question often posed is: If you could turn back time, what career path would you choose with the hindsight you have now? While it’s easier to look...
Google Ads focuses on user intent. Whether someone is searching for [best CRM for real estate agents] or [emergency plumber near me], Google captures users who are actively seeking solutions—making it a high-conversion platform. Meta Ads (Facebook and Instagram) are all about discovery. Your ads appear while users scroll casually—not necessarily looking to...
